What sells best in wholesale: Analysis of hot commodity trends in 2024
As market demand changes rapidly, the wholesale industry needs to keep up with hot spots to seize business opportunities. This article combines the hot topics and search data of the entire network in the past 10 days to analyze the best-selling product categories in the current wholesale market and provide structured data reference.
1. Top 5 hot commodities in the wholesale market in 2024
| Ranking | Product Category | heat index | Main sales channels |
|---|---|---|---|
| 1 | healthy food | 98 | E-commerce platform/community group buying |
| 2 | Smart small appliances | 92 | Live streaming/offline supermarket |
| 3 | National fashion clothing | 88 | Short video platform/wholesale market |
| 4 | pet supplies | 85 | Professional wholesale website/pet shop |
| 5 | Home storage | 82 | Cross-border e-commerce/home furnishing store |
2. Analysis of sales data by segmented categories
1.Healthy food: As health awareness increases, demand for functional foods surges. Among them, low-sugar snacks, probiotic products and meal replacement foods have become the three most popular products.
| Subcategory | year-on-year growth rate | Wholesale price range | profit margin |
|---|---|---|---|
| Meal replacement food | 45% | 15-30 yuan/item | 35-50% |
| Functional drinks | 38% | 8-20 yuan/bottle | 40-60% |
| organic food | 32% | 20-50 yuan/item | 30-45% |
2.Smart small appliances: Small kitchen appliances and cleaning appliances continue to be popular, with wholesale orders for products such as air fryers and sweeping robots increasing by more than 60% year-on-year.
3. Recommendations for seasonal wholesale products
According to recent climate characteristics and holiday hot spots, the following products will usher in sales peaks:
| season | Recommended products | Stocking cycle | Expected best-selling period |
|---|---|---|---|
| summer | Portable fan/sunscreen | 1 month in advance | June-August |
| festival | Dragon Boat Festival gift box/Father’s Day gift | 2 months in advance | May-June |
4. Five Golden Rules for Wholesale Product Selection
1.Pay attention to search popularity: Regularly check the hot search lists and keyword tools on each platform
2.Analyze profit margins: Select products with a gross profit margin of more than 30%
3.Examine the supply chain: Ensure stable supply and support small batch trial orders
4.Evaluate warehousing costs: Give priority to products that are small in size and easy to store.
5.Test market reaction: First purchase small batches for trial sales and then expand the scale
5. Forecast of potential commodities in 2024
According to industry trend analysis, the following products are expected to become the next batch of hot products:
| Potential categories | growth factors | Suitable for wholesaler types |
|---|---|---|
| Silver economy products | Increasing aging | Medium and large wholesalers |
| camping equipment | Popular outdoor sports | Cross-border e-commerce wholesale |
| stress relief toys | mental health concerns | Small commodity wholesaler |
The key to success in the wholesale industry lies in accurately grasping the pulse of the market. It is recommended that wholesalers establish a dynamic product selection mechanism, regularly update the product structure based on the data reference provided in this article, and pay attention to sales opportunities in emerging channels, such as live streaming, community group buying and other new retail models.
(Note: The above data is based on public information from the entire network. Actual operations should be adjusted based on local market conditions)
check the details
check the details
en
